Viral half-truths are part of the fabric of today’s internet. People share fake news even when they can tell it’s not true. And the anger misinformation inspires has been turned into a dangerous commodity. What exactly is going on — and what is the role of the university in combating it?
Keele University frequently features an informal, humorous tone in their social media accounts.
ARTICLE: Why humour matters in HE marketing and communications, by insidehighered.com >
Twitter bots can do a lot more than just spam hashtags and relentlessly follow users. Here's how I made my Twitter bot, and what it got up to.
Our brief was vast yet simple: our core website needed transforming - within 12 months.
No matter what your aims are with content marketing, writing a good, eye-catching headline is key to clicks and success. This has resulted in the method of clickbait progressively evolving over the last few years.
How many old social media accounts do you have?
This pioneering map-based research will help you discover the untapped Greggs-to-student ratio of the UK.
There’s a new buzzword in the boardroom: Agile.
Who’s up for a game of ‘Words with Friends’ on Facebook?
